soona | Performance Marketing Manager
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ABOUT THE PERFORMANCE MARKETING MANAGER ROLE:
the performance marketing manager role is a great opportunity to get in early at a quickly growing startup. are you a go-getter? have a passion for results? analytical, yet creative? love data and love implementing changes based on findings? have a relentless focus on connecting to prospects and clients?
this role will be responsible for managing our paid marketing spend for SEM and Social and ultimately driving performance and revenue.
soona makes it possible for brands to create professional photo and video starting at $39. our studio stores give customers a playground for creating their content and our anytime platform makes it possible for any product company in the US to experience a remote shoot. we are creating a fast casual content revolution!
AN IDEAL CANDIDATE CAN:
+manage the strategy, execution and ROAS of online marketing campaigns, including +campaign setup, creative testing, reporting, analysis and optimization.
+perform strategic data mining and analysis, drawing insights and transforming data into +actionable changes that will drive channel optimization and growth
+align marketing initiatives with overall business goals
+strategize and execute experiments to continuously improve key metrics across campaigns
+collaborate with internal (design, product) and external teams on projects to drive growth and efficiency
+provide input to predictive models that drive company growth
HAS EXPERIENCE IN:
+3+ years of paid search / social / app marketing, consulting, or banking, BA/BS degree, +excellent analytical skills and strong vision and strategy
+proven marketer that drives positive ROI by optimizing CPA, LTV, ROAS with a never-+ending appetite to optimize bidding/targeting/audience strategies
+ability to manage a large budget with aggressive targets
+exceptional Excel skills and strong SQL experience or the appetite to learn
+ability to thrive in a fast-paced startup environment and balance multiple projects simultaneously
+above all else you are curious, humble and goal-oriented