• 'Knights of Amtgard' - Short Film on LARP by @DavidTorrence

    / Comments (1)

    Local photographer David Torrence walks his dog around Wilmore Park and sees LARPers out LARPing every week in the dead of winter to the heat of summer. Eventually, his visual instincts kicked in and he decided to create this little slice of life vignette.

    Production Crew:
    David Torrence
    James Jackson
    Elliot Gallion

  • 'The Writing's On The Wall' - @OKGo

    / Comments (1)

    OK Go is known for creating ridiculously creative music videos. Their newest one might just be the best one yet.

    The optical illusions are nothing short of insane.


  • I Am Big Bird Trailer

    / Comments (0)

    There are few who do not know the wonder of Sesame Street and its lovable cast of characters. Many of us grew up on that street, and while we cannot claim a physical presence in that most magical of neighborhoods, we were there in spirit and mind everyday of our young lives.

    I Am Big Bird is a documentary that explores one of the most loved characters, Big Bird, and the wonderful puppeteer that has brought him to life over the last 45 years. Caroll Spinney is the only remaining original puppeteer from the Sesame Street team, yet at 80 years of age he continues to bring Big Bird and Oscar the Grouch to life for an entirely new generation of kids.

    This documentary is one that is absolutely not to be missed. This film has been three years in the making, but it will be one that is hailed as a defining document on one of the most important popular culture and education resources in history.


  • Creating the Stark's Direwolf Emblem from Game of Thrones

    / Comments (0)

    We might as well posting the Game of Thrones extras now, since we have another long haul to go before we get to see what happened after last night's stunner.

    Check out this beautiful, meditative video on creating the Direwolf, emblem of the Starks.


  • Save the Date: @CoolfireStudios 7th Annual Pinewood Derby

    / Comments (0)

    Save the date! It's the 7th Annual Coolfire Pinewood Derby! The green flag drops Thursday, July 17th, 2014 at Plush (3224 Locust).

    Rodgers Townsend has dominated the last two years...but this year is wide open. From penny stocks to wicked fast whittle jobs - who will avoid the Feds and be crowned the 2014 champions at the Coolfire 'Wolves of Wood Street’ Pinewood Derby? If you have what it takes…it may just be you!

    Official weigh-in and entry will be Wednesday, July 16th. Same rules apply as last year, and the extreme track is back! There will be both race car and show car divisions. $300 per entry suggested donation. Official rules will be sent with the car kits. To enter, please email
    MK Shields
    . As always, costumes/themed teams are strongly encouraged!

    This year's proceeds will help support The Coolfire Foundation.

  • GODvertising

    / Comments (0)

    The World Cup has an advertising conundrum.

    1. Soccer doesn't have many commercial breaks.

    2. The whole world is watching, so brands will need to use messages that transcend culture and language.

    For many brands, music seems to be the creative lever of choice. (For example, Activia gave their Rihanna spot a Brazilian twist and Coke translated its latest music-driven spot into 32, yes 32, different languages.)

    But one company is currently winning: SportsBet.com. Love it or hate it, the Australian sports gambling site just got the World's attention with a 150-foot hot air balloon replica of Christ The Redeemer wearing a soccer jersey emblazoned with SportsBet's World Cup campaign hashtag.

    They've already earned millions of impressions, with every major news outlet covering the controversial outdoor tactic. The good news for SportsBet.com? They're probably seeing a massive surge in traffic. The bad news is, they pissed off every devout Christian on the planet. But something tells us the gambling website isn't too terribly concerned about that.

    Moral of the story: Outdoor advertising — if done well, placed well and timed right — can earn more impressions than a brand could ever buy.


  • Printers, Writers & Artists: Applications Due Monday for the St. Louis Small Press Expo @STLSPExpo

    / Comments (0)

    The event doesn't take place until the last week in September, but if you're interested in participating in the Expo, you'll have to submit your applications by late night on Monday.

    St. Louis has as many indie publishing projects as it has red brick houses. Locally grown publishers will table at the expo, sell their work, network and have the opportunity to take part in readings. Readers will find a diverse collection of publications to choose from. Writers and artists will discover new places to place their work. Future publishers will find advice on how to get started, and everyone can celebrate St. Louis, where the communities of writers, artists, and printers have created an environment where independent and unique projects are the rule rather than the exception.

    The application deadline is June 16, 2014 at 11:59 PM; final lineup will be announced in early July. Priority will be given to projects based in the St. Louis region. SPEx seeks the widest possible variety of participants. Publishers of zines, limited run art books, traditional books, journals of literature and/or art are all encouraged to apply, especially those with a unique format or target audience.

    Apply & get more info here.

Rocket Fuel