• Sucking is the First Step to Being Good at Something - @AlexisOhanian

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    Wise, engaging words from the founder of Reddit.

    When creating our next great work, we can be held up by failure, or by worrying what the world will think, but Ohanian urges us to remember that it's hard enough to get people to care about your success. The web allows us to fail and fail fast and we should embrace this dynamic. And when you do eventually traction, treat your customers like royalty. "Your first 100 users are magical," he says.


  • The Shape of Design - @MakeShapeChange

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    Design Education is a big topic amongst studios. How do we educate clients on the value of design? How do we show them that design touches everyone's lives and get them to understand that design is around us everywhere? Well, one good way is to educate the next generation of client that is growing up right now.

    This short film entitled, Shape, aims to do just that. It was commissioned by Pivot Dublin and the Dublin City Council to promote a wider education and use of design in public. Shape is part of a project to get young people thinking about how the world is made around them, and where design fits in.

    Check out the website for more thoughts and questions regarding design for young minds to ponder.


  • The World's Most Sustainable & Beautiful Font Made by @RymanStationery & @Monotype

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    Last week we reported that a 14 year old's science experiment showed that switching typefaces from Times to Garamond could (potentially) save the U.S. Government $400 million a year. This week in sustainability thru typeface news, we have what a stationery company is claiming to be the most sustainable and beautiful font called Ryman Eco.

    We love printing. But we don't love what printing does to the environment. So we've worked with world-class font experts, Monotype, in an attempt to create the world's most beautiful sustainable font. We didn't want to compromise legibility for sustainability; after all the font will only help the environment if people actually use it. And of course, it must be completely free to download. The result: Ryman Eco, which uses 33% less ink than standard fonts. So download it, use it, and share it. Because it isn't just what you write that can make a difference. It's how you write it.

    Check out the well animated video below, if only for the great voiceover talent and music.

    Download it here, for free.

  • April Fools 2014 Video Roundup

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    While it's impossible to keep up with the April Fools announcement the day of (and some, the day before), we've searched out some of the video highlights from larger tech companies that we thought were worth the viewing. Take a gander below and rest happy knowing that you can laugh at the fools instead of being a fool who actually believed some of these.

    Pretty sure they are ripping on actual services with this one.

    Google had a gaggle of gags


    Nest for Flights

    YouTube Announces 2014 Video Trends

  • Nike Begins the World Cup Countdown

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    It's going to be hard to top this classic commercial from the last World Cup, but Nike is setting the stage and cast of characters with this introductory spot. The most creative part? Never mentioning the World Cup.

    Also, Nike just released their jersey's for the U.S. team. What do you think?

  • Slow Life - Watch Sea Coral Move Hypnotically

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    There's no sense in starting your Monday off with a silly rush to some deadline that only exists in the mind of your AE. Watch this beautiful time-lapse of coral moving underwater and chill the f*ck out.

    "Slow" marine animals show their secret life under high magnification. Corals and sponges are very mobile creatures, but their motion is only detectable at different time scales compared to ours and requires time lapses to be seen. These animals build coral reefs and play crucial roles in the biosphere, yet we know almost nothing about their daily lives.

  • Email in Real Life

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    Friday chuckles.


  • Using Garamond instead of Times Would Save @USAgov $400,000,000 a Year

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    Long story short, a 14-year-old student in Pittsburgh was able to pull of a real world science experiment to see how much ink would be saved by using a typeface with thinner strokes.

    Collecting random samples of teachers' handouts, Suvir concentrated on the most commonly used characters (e, t, a, o and r). First, he charted how often each character was used in four different typefaces: Garamond, Times New Roman, Century Gothic and Comic Sans. Then he measured how much ink was used for each letter, using a commercial tool called APFill® Ink Coverage Software.

    Next he enlarged the letters, printed them and cut them out on cardstock paper to weigh them to verify his findings. He did three trials for each letter, graphing the ink usage for each font. From this analysis, Suvir figured out that by using Garamond with its thinner strokes, his school district could reduce its ink consumption by 24%, and in turn save as much as $21,000 annually.

    There are some snafus relating to real world gov't document printing in that many more documents are digital nowadays, but Suvir argues there is still enough of a demand that some savings could be made. Our only question is: aren't most high-volume printers laser/toner based and much cheaper than the ridiculously high refill cost of ink-jet printers?

    Either way, it made CNN.
    Read more.

    Via: @sethteel

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