Here's a fresh take on the dreaded annual report by one of our favorite local studios, Almanac. The site they produced for Covenant House Missouri is perfectly lighthearted in execution and content display, utilizing a series of patterns, bright colors and engaging portraiture to make the user experience concise and to the point. They've also been able to work in a less than stellar non-fpo logo with a campaign tag to make it cohesive with the rest of the site - not easy.
"When Covenant House Missouri came to Almanac for help with their 2011 Annual Report, we wanted to create something dynamic, engaging and memorable for them. Covenant House empowers homeless, runaway and at-risk youth to live independently and become contributing members of our community. Through their outreach, crisis and transitional living programs they change the lives of these vulnerable young people forever.
While they had asked us for help with a traditional print Annual Report, we took one look at their great stories, programs and results, and knew we needed to somehow draw people in to their cause in a new way. They were immediately on board with our suggestion of an interactive annual report that would live within their current website. The wide-open parameters of going digital allowed us to bring visitors into the lives of the kids and volunteers touched by The Cov in a whole new way.
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